The KDL-37S5500 LCD TV delivers Sonys BRAVIA HD viewing experience with natural looking colours and stunning detail from its1080p resolution and next generation picture technologies.
With a contrast ratio of 30000:1, the KDL37S5500 LCD TV incorporates the BRAVIA Engine 2 that uses picture enhancing technologies such as intelligent noise reduction and Advanced Contrast Enhancer to produce outstanding picture quality, with clear, life-like colours, and tones with detailed black levels.

The KDL37S5500U features a Scene Select button that will adjust the sound and picture to complement the scene youre watching, whether its Cinema, Sports or Games for example.

It’s also easy to share photos, music or video with the KDL37S5500 LCD TV by connecting your compatible devices from the USB Media Player. Additionally there are 3 HDMI inputs to connect your external High Definition sources such as Blu-ray Disc players and games console.

The Sony KDL-37S5500 LCD TV includes a built-in digital tuner to give instant access to a host of Freeview digital channels.

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Colour Black Screen Size 37 Inch Screen Type LCD High Definition (HD Ready) Yes

The KDL-37S5500 LCD TV delivers Sonys BRAVIA HD viewing experience with natural looking colours and stunning detail from its1080p resolution and next generation picture technologies. With a contrast ratio of 30000:1, the KDL37S5500 LCD TV incorporates the BRAVIA Engine 2 that uses picture enhancing technologies such as intelligent noise reduction and Advanced Contrast Enhancer to produce outstanding picture quality, with clear, life-like colours, and tones with detailed black levels. The KDL37S5500U features a Scene Select button that will adjust the sound and picture to complement the scene youre watching, whether its Cinema, Sports or Games for example. It’s also easy to share photos, music or video with the KDL37S5500 LCD TV by connecting your compatible devices from the USB Media Player. Additionally there are 3 HDMI inputs to connect your external High Definition sources such as Blu-ray Disc players and games console. The Sony KDL-37S5500 LCD TV includes a built-in digital tuner to give instant access to a host of Freeview digital channels.